One question I get asked a lot during my workshops (Mastering the Art of Illusion Dressing: the A, B, C, D, & E of Style and at Color Parties) is about lighting, what it does to colour. How does one manage to pick out clothing in a store when the dressing room light is awful. […]
Red — The Language of Color
Color is not a physical property of an object. Color is actually a perception, a visual response of the eye and the brain to energy bouncing off the pigments of objects. Color creates a psychological impact on all of us. February is a very RED month, due primarily to Valentine’s Day. Red conveys confidence, assertiveness, excitement, […]
SHELF LIFE? Long Term Success for a Quick Response World!
I just read about a quirky e‑mail campaign that worked ~ Joshua Green wrote it for Bloomberg Business Week: The techniques for getting short-term responses (Like opening e‑mail or getting them to click on a button): Is to make it ugly. Ugly draws people’s eyes You get attention by making things less attractive. So they […]
Dress the Body You Have…
Stop waiting for your body to change and start dressing the body you have today. You’ve spent years getting to where you are, and, now’s the time to take stock of who you are and what is your best feature? Start from there..…highlight and draw positive attention to what you most like about yourself. If […]